Summary
Overview
Work History
Education
Skills
Timeline
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Alexa Ionescu

Alexa Ionescu

Experienced Communications And Customer Support Professional | Leadership, Training, And Digital Strategy
Bucharest

Summary

I believe in the power of communication to bring people together and make a real difference. Whether it’s through email marketing, copywriting, or AI-powered messaging, I love to craft stories and experiences that resonate on a human level.

My leadership experience throughout the many years I spent in customer support taught me the importance of empathy, active listening, and creating solutions that genuinely help people. At the heart of everything I do is a passion for helping, connecting, learning, and making every interaction meaningful.

Overview

12
12
years of professional experience
4
4
years of post-secondary education
3
3
Languages

Work History

Customer Support Manager (B2C)

La Mansio
Bucharest, Bucuresti
11.2023 - 12.2024
  • Resolved escalated customer complaints promptly, preserving client relationships.
  • Boosted satisfaction and loyalty by owning issues and ensuring resolution.
  • Conducted service evaluations to address issues and meet KPIs effectively.
  • Monitored and assessed metrics to enhance customer service performance.
  • Optimized support processes for faster resolutions and better experiences.
  • Coached team members to strengthen support skills and meet customer needs.
  • Developed upsell strategies to retain customers and drive sales growth.

Head of Customer Communications (B2C)

BeYou Chair
Bucharest, Bucuresti
02.2022 - 10.2023
  • Transitioned from crowdfunding to eCommerce through targeted research and adaptation.
  • Built and led a globally distributed, remote B2C customer service team, fostering cohesion with innovative team-building activities like Coffee O’clock and Book Club.
  • Designed and implemented a comprehensive onboarding program, including training on product knowledge and communication standards.
  • Authored product updates and managed recurring email campaigns via MailChimp and ActiveCampaign.
  • Improved workflows by analyzing support trends and collaborating with Product teams.
  • Streamlined communication by implementing Zendesk, integrating all channels into a unified ticketing system.
  • Established and managed a customer-facing HelpCenter to enhance accessibility and support.
  • Created dashboards to monitor trends, optimize processes, and boost team efficiency.
  • Developed a Disputes & Chargebacks Manual to improve daily operations and customer satisfaction.

Digital Marketing Copywriter (Project Based Role)

Adiacent
Bucharest, Bucuresti
03.2019 - 09.2022
  • Conducted high-quality research based on the client’s Social Media reach and analyze the possibility of building a branding campaign in Romania
  • Wrote advertising copy for online content, adhering to the client's overarching brand identity and personality; used SEO principles to maximize the content's reach
  • Formatted copy to align with project-specific guidelines.

Technical Support Manager (B2B)

Verifone
05.2021 - 02.2022

• Managing the support department’s development and activity; reporting to upper management on the Technical Support team's monthly and quarterly stats
• Coordinating interdepartmental support improvement projects.
• Setting clear and SMART goals for the team.
• Responding to internal escalations.
• Informing direct reports of all new information related to company’s products, procedures, and trends.
• Overseeing the hiring process while managing and reporting on the team budget.
• Help the team and technical leads in conducting performance evaluations and following the disciplinary process according to company policy.
• Assessing the support trends, in order to improve the support flow; collaborating with the Product teams to make the support process more efficient and relevant for all teams involved
• Creating career development plans/processes for each member of the team

Technical Support Team Lead (B2B)

Verifone
08.2018 - 04.2021

• Managed a technical support team, ensuring all team members met company goals and objectives
• Conducted monthly meetings and quarterly reviews, providing constructive feedback and setting SMART goals
• Developed personal growth opportunities and career plans for team members
• Focused on building strong relationships with internal teams and product organizations to ensure effective communication and overall customer satisfaction

Technical Support Specialist (B2B)

2checkout
08.2017 - 08.2018

• Maintaining broad and technical knowledge of the company`s ecommerce products and services
• Diagnosing and resolving customer problems
• Collecting, interpreting and communicating customer priorities and feedback regarding system design, integration and performance to development and product engineers
• Creating Salesforce reports for a better overview on the team's productivity and results
• Contacting customers and reviewing different edge cases, which helped improve the quality performance levels

• Trained new hires on technical support procedures, contributing to overall team success and performance improvement.

• Trained B2C Customer Facing teams on technical support procedures and escalation processes.

Technical Support Engineer - Level 2 (B2B)

N-ABLE
11.2016 - 07.2017

• Verifying server logs via bash scripts and commands. Gained Linux knowledge based on available tools.
• Analyzing DNS configurations and troubleshooting mail flow issues
• MTA set ups and basic server set ups in accordance with SMTP requirements.
• Troubleshooting for SMTP in regards to emailing software.
• Managing delivery queue issues and monitoring IP reputations
• Processing external ARF reports
• Monitoring and reporting outbound spam campaigns
• Verifying, testing and reporting possible bugs within the system
• Using and testing regular expressions for setting up mail flow transport rules, at the client's request
• Using, testing and providing details to the customers, on APIs in order to create certain updates on the server or on the SpamExperts platform

Microsoft Office365 Support Engineer

Wipro Technologies
05.2016 - 10.2016

• Offering general Microsoft Office365 support (cloud and on premises) and assistance with Active Directory and Microsoft Office configuration
• Analyzing DNS configurations and troubleshooting mail flow and mailbox migration related issues in both Cloud and Hybrid environments
• Handling user management in Cloud, mailbox and service management through Windows Azure Active Directory PowerShell Module
• Facilitating resolution of complex technical issues in all areas of assigned Microsoft products by collecting all the necessary data, documenting customer cases and/or recreating the issue
• Collaborating on cross-team and cross-product technical issues by working with resources from other groups as needed to resolve customer issues. Also collaborate with Technical Leads and Escalation Resources when appropriate

Remote Access Administrator

Oracle
06.2015 - 05.2016
  • Collaborated with network administrators to ensure secure and seamless system operations for new branch builds and upgrades.
  • Diagnosed and resolved LAN/WAN connectivity issues, minimizing downtime.
  • Monitored and analyzed support requests, troubleshooting connectivity and access issues for authorized users.
  • Configured and supported VPNs, enterprise gateways, and database systems, ensuring proper backups and data integration.
  • Maintained and customized database configurations, including user accounts, access permissions, and security controls.
  • Provided end-user guidelines and managed third-party access permissions to optimize system usability.

Advertising Account Executive

QS Quacquarelli Symonds
Bucharest, Bucuresti
07.2014 - 06.2015
  • Built and maintained strong relationships with customers and partners, expanding the partner network and securing advertising opportunities.
  • Assisted in planning, implementing, and analyzing marketing campaigns, tracking KPIs (e.g., CTR, CPM, CPL) to optimize strategies.
  • Managed Salesforce CRM, including database administration, customization, reporting, and handling large-scale data imports.
  • Created customized reports and dashboards to monitor activities and inform decision-making.
  • Supported educational leads by providing tailored advice and helping them achieve their goals.

Telesales Representative

Mellon Technologies
Bucharest, Bucuresti
12.2012 - 06.2014

• Answering incoming calls from customers to take orders, answer inquiries and questions, handle complaints, troubleshoot problems, provide information, handle phone sales
• Answering calls and responding to emails, helped me gain verbal and written communication skills
• Contacting businesses or private individuals by phone
• Managing and resolving customer complaints, therefore, developing the ability of analyzing and solving problems
• Providing customers with product and service information
• Selling additional services by recognizing opportunities to up-sell accounts; explaining new features

Education

Bachelor of Science - Biotechnology

USAMV
Bucharest, Romania
10.2009 - 07.2013

Skills

  • Customer relations

  • Email Marketing

  • Copywriting

  • Branding

  • Training and coaching

  • Leadership

  • Team Management

  • Upselling

  • Communication

  • Recruitment

  • AI Tools

Timeline

Customer Support Manager (B2C)

La Mansio
11.2023 - 12.2024

Head of Customer Communications (B2C)

BeYou Chair
02.2022 - 10.2023

Technical Support Manager (B2B)

Verifone
05.2021 - 02.2022

Digital Marketing Copywriter (Project Based Role)

Adiacent
03.2019 - 09.2022

Technical Support Team Lead (B2B)

Verifone
08.2018 - 04.2021

Technical Support Specialist (B2B)

2checkout
08.2017 - 08.2018

Technical Support Engineer - Level 2 (B2B)

N-ABLE
11.2016 - 07.2017

Microsoft Office365 Support Engineer

Wipro Technologies
05.2016 - 10.2016

Remote Access Administrator

Oracle
06.2015 - 05.2016

Advertising Account Executive

QS Quacquarelli Symonds
07.2014 - 06.2015

Telesales Representative

Mellon Technologies
12.2012 - 06.2014

Bachelor of Science - Biotechnology

USAMV
10.2009 - 07.2013
Alexa IonescuExperienced Communications And Customer Support Professional | Leadership, Training, And Digital Strategy