Andra Zikov
Purchase Specialist
Bucharest
Summary
Detail-oriented Purchasing Specialist skilled in supplier management, order processing, and ensuring timely product deliveries to meet business needs. Strong communicator with a focus on maintaining efficient supplier relationships and enhancing client satisfaction.
Overview
17
17
years of professional experience
6
6
years of post-secondary education
Work History
Freelance Social Media & Facebook Ads Specialist
Ferma piscicola Alexander Park, Mobili Casa
- Collaborated with local businesses to manage Facebook ad campaigns and social media presence, leading to increased online visibility and sales
- Managed daily social media content creation and scheduling, ensuring consistency with business's brand identity and voice
- Analyzed social media performance metrics and optimized campaigns for better engagement and reach
- Developed and implemented targeted Facebook ad strategies that resulted in increase of website traffic and lead generation.
Purchase Specialist
OTTO Scan Thor Romania
04.2024 - Current
- Managed communication with suppliers and clients, ensuring smooth order processing and addressing any issues promptly
- Successfully coordinated over 20 on-time deliveries within first 6 months, meet client expectations consistently
- Handled customer service queries, resolving issues promptly and ensuring high levels of customer satisfaction
- Collected, arranged, and input information (invoices, Orders) into database system.
- Monitored inventory levels and updated system to reflect stock changes, preventing delays in order fulfillment
- Provided reporting for forecast analysis and ad-hoc reporting in support of decision-making.
Event Marketing Manager
CARIERE
01.2019 - 01.2024
- Spearheaded planning and promotion of over 40 large-scale events, including conferences, In person and online, and corporate events with up to 350 attendees
- Managed all aspects of event coordination, including venue selection, vendor negotiations, and guest registration, while adhering to strict budgets and timelines
- Boosted event attendance by developing and implementing targeted marketing strategies.
- Owned promotion strategy by creating persuasive copy for all communications, managing email marketing, traditional advertising, driving high engagement and achieving sold-out events
- Designed post-event surveys to gather feedback and analyze attendee satisfaction, driving continuous improvements in event planning processes
- Created and distributed press releases and promotional materials to increase media coverage and brand exposure.
Marketing Specialist
CARIERE
04.2011 - 01.2019
- Developed and managed content marketing strategies to promote magazines and website, ensuring consistency in brand voice and messaging.
- Launched successful digital marketing campaigns that increased website traffic by 30%, achieving targeted goals and enhancing online visibility.
- Designed and maintained email marketing campaigns to promote articles, special issues, events, and subscriptions, achieving open rate of 30% and click-through rate of 18%, with continuous optimization based on performance metrics.
- Planned and managed promotional events, magazine launches, and reader meet-ups, enhancing brand loyalty and offering unique experiences, which led to 10% increase in subscription renewals and positive audience feedback.
- Created and managed social media campaigns across platforms to promote website content and upcoming events, driving follower growth and engagement.
Brand Manager
Bravo & Bravo Girl
02.2008 - 01.2010
- Managed marketing and communication campaigns, including online and offline advertising, social media, and influencer partnerships.
- Led new initiatives and special projects (contests, events) to enhance reader interaction, which grew subscriber base by 15% within first year.
- Created and executed launch strategies for new products or special editions of magazines.
- Monitored campaign performance and analyzed key performance indicators (KPIs) to optimize marketing strategies.
- Managed relationships with advertising agencies and external partners to ensure effective execution of brand campaigns.
Education
Google Digital Marketing & E-commerce Professional
Coursera
12.2024
Social Media Marketer
Coursera
04.2001 -
Master of Science - Marketing
Universitatea Romano Americana
Bucharest, Romania 02.2008 - 02.2010
Bachelor of Science - Law (Pre-Law)
Universitatea Titu Maiorescu
Bucharest, Romania 10.2000 - 06.2004
Skills
Vendor & Client Relations
Expert Problem Solving
Adaptability and Flexibility
Attention to Detail
Problem-solving abilities
Event Planning & Execution
Email Marketing & Lead Generation
Content Creation & Copywriting
Languages
Romanian
Native language
English
Advanced
C1
Macedonian
Elementary
A2
Timeline
Purchase Specialist
OTTO Scan Thor Romania
04.2024 - Current
Event Marketing Manager
CARIERE
01.2019 - 01.2024
Marketing Specialist
CARIERE
04.2011 - 01.2019
Brand Manager
Bravo & Bravo Girl
02.2008 - 01.2010
Master of Science - Marketing
Universitatea Romano Americana
02.2008 - 02.2010
Social Media Marketer
Coursera
04.2001 -
Bachelor of Science - Law (Pre-Law)
Universitatea Titu Maiorescu
10.2000 - 06.2004
Freelance Social Media & Facebook Ads Specialist
Ferma piscicola Alexander Park, Mobili Casa
Google Digital Marketing & E-commerce Professional
Coursera
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