Elizabeth M. Mwambili
Eldoret,Kenya
Summary
Analytical professional with expertise in Human Resource Management, Data Analytics, and Strategic Sales. Translates complex data into actionable insights using Power BI, Excel, and R, while optimising operations and driving team performance. Leverages cross-functional skills to enhance organisational effectiveness.
Overview
2027
2027
years of professional experience
Work History
Branch Manager
Mwangiz Beauty and Group of Businesses
12.2022 - Current
- Provide comprehensive team leadership and HR management, overseeing the hiring, training, and mentoring of a large staff of stylists, estheticians, and assistants.
- Direct business and financial operations by tracking daily sales, managing budgets, establishing pricing models, and monitoring KPIs such as client retention and retail-to-service ratios.
- Enhance guest experiences and brand visibility by managing front desk operations, resolving complex customer complaints, and deploying targeted marketing campaigns.
- Enforce inventory controls and regulatory compliance, ensuring optimal stock levels, overseeing equipment maintenance, and strictly maintaining safety and sanitation standards.
Sales Representative
Platinum Credit LTD
11.2022 - 11.2023
- Developed business through proactive prospecting and lead generation, leveraging networking, cold calling, and promotional events to effectively pitch credit products.
- Boosted portfolio value via cross-selling auxiliary financial and banking products, including savings accounts, insurance, and lines of credit tailored to client goals.
- Guided clients through application processing by gathering necessary financial data, verifying credentials, and clarifying interest rates and repayment terms.
- Conducted initial creditworthiness assessments by analysing client income and existing debt structures against company lending criteria prior to underwriter submission.
- Maintained long-term client relationships to secure retention and partnered with collections teams to resolve delinquent accounts and restructure debt for improved financial health.
Sales Representative
Barclays Bank
01.2010 - 10.2013
- Managed institutional sales portfolios, selling equities, fixed income, and derivatives to high-level institutional investors, hedge funds, and asset managers.
- Facilitated trade execution and market liquidity while delivering critical market insights and strategic trading advice to clients.
- Promoted and sold retail and small business products, including bank accounts, credit cards, mortgages, and loans.
- Conducted precise financial needs assessments to provide tailored advice and bespoke banking solutions.
- Combined marketing initiatives with advanced data analytics, using R, Excel, and Power BI for data cleaning, performance visualization, and monitoring key performance indicators (KPIs).
- Automated data capture infrastructure using Kobo Collect to streamline reporting pipelines and elevate customer relationship management standards.
Digital Marketer
Chirowa Online
- Optimised web architecture through Search Engine Optimisation (SEO) and managed paid advertising (PPC) campaigns across Google Ads and Meta/Facebook Ads to drive targeted traffic.
- Formulated content marketing strategies, creating high-value written, visual, and video content including blogs, infographics, and eBooks to engage target audiences.
- Executed data analysis and interpretation to assess campaign success, informing strategies to enhance marketing performance.
- Built and maintained brand digital presence across major social media platforms, increasing engagement and brand visibility.
- Nurtured client relationships through email marketing newsletters, leveraging insights from Google Analytics to update and optimise corporate website.
Education
Diploma - Human Resource Management
Coast Institute of Science and Technology
Kenya11-2007
Kenya Certificate of Secondary Education (KCSE) -
Bura Girls High School
Taita/TavetaSkills
- Financial Analysis
- Investment Analysis
- Portfolio Management
- Risk Management
- Operational Management
- KPI Monitoring
- Performance monitoring
- Sales Projections
- Customer relations
- Client retention
- Client Engagementhip management
- Customer Loyalty
- Advanced MS Excel
- Data analytics
- Data Collection
- Data Cleaning
- Data Verification
- Data Interpretation
- MySQL
- Power BI
- Tableau
- DHIS2
- R
- Pandas
- Numpy
- Compliance Oversight
- Stock Control
- Market Positioning
- Team development
- Team Cohesion
- Employee Development
- Mentoring
- Leadership development
- Conflict Resolution
- Workplace Culture Development
- Operational efficiency
- Conflict resolution
- Operational efficiency
- Customer relations
- Team development
- Market Positioning
Languages
English
Advanced
C1
Custom
Advanced MS Excel, R, Pandas, Numpy, MySQL, Data Collection, Cleaning, Verification, Interpretation, Power BI, Tableau, ggplot2, Kobo Collect, DHIS2, Financial Analysis, Investment Analysis, Portfolio Management, Risk Management, Equity Research, Team Hiring, Training, Mentoring, Payroll Management, Conflict Resolution, Workplace Culture Development, SEO, Paid Advertising (PPC/Google/Meta Ads), Content Marketing, Client Retention, KPI Monitoring
Timeline
Branch Manager
Mwangiz Beauty and Group of Businesses
12.2022 - Current
Sales Representative
Platinum Credit LTD
11.2022 - 11.2023
Sales Representative
Barclays Bank
01.2010 - 10.2013
Digital Marketer
Chirowa Online
Diploma - Human Resource Management
Coast Institute of Science and Technology
Kenya Certificate of Secondary Education (KCSE) -
Bura Girls High School