Ioana Tătăran

• Manage strategic relationships with enterprise clients in Industrial Manufacturing & Automation across Europe and

the US.

• Drive account growth through renewals, upselling, cross-selling, and proactive opportunity identification,

contributing more than €1.4M in growth.

• Partner with consulting, operations, and marketing teams to align client objectives with delivery and business

outcomes.

• Lead executive stakeholder communication, account planning, customer monitoring, and growth discussions.

• Support engagement planning and proposal development by translating client needs into actionable solutions.

• Manage client expectations, resolve issues proactively, and maintain strong long-term partnerships.

• Use ChatGPT, Copilot, Claude, and research platforms to accelerate market analysis, stakeholder mapping,

competitive intelligence, and client communications.

• Led onboarding and strengthened relationships with new and existing clients through support meetings.
• Improved satisfaction through service optimisation and proactive engagement management with clients.
• Conducted market research and stakeholder analysis to spot growth opportunities for strategy.
• Managed opportunities across sales lifecycle from discovery through negotiation and close.
• Conducted ongoing market research to guide sales strategies and identify business opportunities.
• Closed long-term agreements using effective negotiation techniques to secure commitments.
• Developed business plans to set revenue growth targets and monitor progress.
• Streamlined internal processes to enhance efficiency and reduce costs across teams.
• Collaborated with product development teams to align offerings with market demands.

• Managed strategic accounts including Fortec, Accessa and Accenture.
• Increased existing client revenue by 15% through cross-selling and upselling.
• Coordinated internal stakeholders to improve service delivery and customer experience.
• Developed and executed inbound marketing initiatives for qualified opportunities and engagement.
• Resolved client issues promptly to maintain satisfaction and loyalty levels.
• Promoted industry-specific workshops to support sales and marketing strategies.
• Tracked weekly sales metrics for leadership reports and corrective action planning.
• Maintained updated knowledge of market trends and technological advancements for decisions.

• Supported German-speaking customers across DACH markets, enhancing product adoption and customer satisfaction while resolving issues promptly.
• Advocated for customers by resolving escalations, leading to improved service experiences.

• Advocated for customers by resolving escalations and ensuring timely follow-up on service requests.
• Coordinated fixes and updates while maintaining clear communication with customers to enhance overall service experience.
• Assisted German-speaking customers across DACH markets, enhancing satisfaction and expediting issue resolution.