Microsoft Office
Madalina Tanase
Product Manager
Bucharest,Romania
Summary
Dynamic and fast learning Product Manager with a proven track record at Fashion Days, excelling in data analysis, fashion intuition and strategic planning. Expert in negotiating commercial terms and optimizing product performance, I drive brand and product success through trend research and data drivel analyze, identifying opportunities and building strong supplier relationships.
Overview
8
8
years of professional experience
36
36
years of post-secondary education
2
2
Certifications
4
4
Languages
Work History
Product Manager
Fashion Days (Dante International SA)
Bucharest, Romania
09.2022 - Current
- Carry out the buying process for key global sport brands, ensuring alignment with company objectives, brand directions and market demands;
- Track the evolution of key performance indicators (KPIs), monitor product sales and sell-in/out data to identify performance trends and implement corrective actions, to optimize sales and inventory management;
- Establish and manage budgets for each brand and product subcategory, ensuring alignment with overall business goals and maximizing profitability.
- Conduct market analysis in order to identify emerging fashion trends, staying ahead of industry shifts and maintaining a competitive edge for my assigned brands;
- Perform data-driven analysis, providing revenue forecasts and inbound forecasts - brand level or product category level;
- Negotiate commercial terms with suppliers, such as: discounts, payment terms, marketing budgets, product assortments, and delivery windows;
- Build and maintain strong, long-term relationships with suppliers by providing consistent support and ensuring a smooth communication;
- Work cross-functionally with teams within the company to ensure product availability, visibility, improving sales performance, and expanding market share for key brands.
Junior Product Manager
Fashion Days (Dante International SA)
Bucharest, Romania
06.2020 - 08.2022
- Coordinated the product deliveries in alignment with senior PM orders, warehouse availability, and supplier schedules, ensuring timely and accurate shipments;
- Uploaded all necessary documentation into the system prior to each delivery, maintaining accurate records;
- Managed the product listing process at the start of each fashion season, ensuring that all the products were correctly represented and ready for sale;
- Acted as a key contact for suppliers on some processes, gathering essential information and providing updates on the status of the deliveries;
- Assisted suppliers thru email, by providing reception reports and requested additional documentation when necessary;
- Facilitated the communication between internal teams (accounting, warehouse) and external suppliers, ensuring a seamless flow of information and timely resolution of any issues.
Marketing Specialist
Machteamsoft
Bucharest, Romania
10.2017 - 04.2020
- Led the implementation of online marketing campaigns, contributing with innovative ideas, concepts, and product selection to drive engagement and sales;
- Managed and created content for social media accounts, ensuring consistent brand voice and timely responses to customer inquiries;
- Developed compelling copy for advertising materials, product offers, and promotional campaigns to enhance brand visibility and customer engagement;
- Designed creative assets for digital marketing initiatives, working cross-functionally to ensure cohesive brand messaging across all platforms.
Education
Masters in Marketing - Strategic Marketing
Bucharest University of Economic Studies
Bucharest 04.2001 - 07.2020
Bachelor of Economics - Business And Tourism Economics
Bucharest University of Economic Studies
Bucharest 04.2001 - 07.2018
Skills
- Data analysis
- Fashion intuition
- Business communication
- Budgeting
- Critical thinking
- Strategic planning
- Problem-Solving
- Negotiation
- Product lifecycle management
- Product vision, strategy and research
- Teamwork and collaboration
- KPI tracking
Software
Qlik View
SAP
Certification
Negotiation and Influence
Hobbies
Fashion
Tailoring
Hiking
Swimming
Travelling
Driving
F1
Driving licence
AM, B1, B
Timeline
Tailoring
05-2024
Negotiation and Influence
03-2023
Product Manager
Fashion Days (Dante International SA)
09.2022 - Current
Junior Product Manager
Fashion Days (Dante International SA)
06.2020 - 08.2022
Marketing Specialist
Machteamsoft
10.2017 - 04.2020
Masters in Marketing - Strategic Marketing
Bucharest University of Economic Studies
04.2001 - 07.2020
Bachelor of Economics - Business And Tourism Economics
Bucharest University of Economic Studies
04.2001 - 07.2018