Mariana Lazar
Cluj Napoca
Summary
Steering strategic projects at Emerson, my focus is on driving operational excellence through collaboration, intelligent automation and robust data analytics. The recent pioneering of a Business Intelligence project and the deployment of strategic priorities into concrete plans underscore my commitment to transformative change.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Strategic Project Manager
Emerson
2021.11 - Current
- Successfully led cross-functional operational projects (from idea generation to implementation) related to cost reduction, intelligent automation, inventory management, Capital, and streamlining other operational processes
- Pioneered the first Business Intelligence project supporting the analytics needs of one European manufacturing location, working closely with Production Leaders and Developers in order to meet the project goals
- Led multiple Data Analytics projects for the Operations group and built relevant Dashboards using Power BI and DOMO used by department Leads and Upper Management
- Managed the deployment of strategic priorities into tactical plans, coaching site leaders and working together with the regional teams to setup the department-level projects and processes needed to deliver the monthly business targets.
- Identified plans and resources required to meet project goals and objectives.
Business Development Manager
Emerson
2018.08 - 2021.11
- Managed the Business Development and European Engineering departments, acting as a liaison between global Engineering, Product Management, European Sales Organization and European Project Engineers in order to improve go-to-market strategy
- Delivered Business Intelligence and Business Analysis reports related to market trends, competitive analysis, pricing, market segmentation, customer profiling, product positioning, customer value assessment and other ad-hoc research needed by European Management
- Prepared and delivered internal and external presentations such as: company presentation for customers, Quarterly Business Review presentations for Executive Team (VP and President), project recommendation for Executive Management and training sessions
- Key strategic projects: 10 years growth strategy, Sales Channel Strategy, Cost-benefit analysis, market participation models, New Product Development.
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
Business Development Analyst
Emerson
2015.02 - 2018.08
- Conducted market research using primary and secondary market information in support of strategic decision-making and sales support
- Successfully created the European Dashboard of Market trends which enables monitoring market dynamics and product performance
- Delivered client analyses, such as customer profiling, segmentation studies, Voice of Customer analysis and other ad-hoc analytic projects
- Delivered 3 major industry researches and multiple application researches, which were used in defining opportunities for new products, positioning of existing products and defining value proposition
- Built a statistical model of power and risk analysis for pricing evaluation.
Business Development Representative
Bypass Romania
2012.10 - 2015.02
- Brought in new accounts through networking strategies and promotional approaches
- Expanded customer base by identifying needs, developing solutions and delivering client-centered products
- Successfully designed and implemented an optimal and collaborative work-flow tool for company's daily operations.
Junior Business Consultant
Advanced Solutions
2008.09 - 2012.08
- Designing and developing research reports, and market analysis using primary and secondary data, by conveying the information into comprehensive deliverables; Developing corporate training programs on different management-related topics; Developing sales recommendations by conducting strategic and competitive analysis on customer's core business lines.
Teaching Assistant
Emanuel University of Oradea, Griffiths School of Management
2010.10 - 2011.06
- Lectures for undergraduate students on following topics: - Business Statistics - World Economy - Social Research Methods
Education
Master - Entrepreneurial Management
Emanuel University of Oradea
Oradea, Romania06.2010
Bachelor - Business Administration and Management, General
Emanuel University of Oradea
Oradea, Romania06.2008
Skills
- Microsoft Power Automate
- Agile Project Management
- Power BI
- Strategic Planning
- Cross-functional Coordination
- Problem Solving
- Business Process Improvement
- Strategic Partnerships
- Data Analysis
- Business Case Development
- Project Management
Websites
Certification
- Making Sense of Data - Google
- Statistical learning - Stanford University
- Microsoft DA 100: Analyzing Data with Microsoft Power BI - Bittnet Training
- Project Management Practicing Tools & Techniques course, - Colors in Projects
- Agile Mindset and Practice - Colors in Projects
Awards
Quarterly Outstanding Service Award - Emerson, 02/2017, The Award was given to a team of people for their outstanding work in securing a very important project for the company.
Languages
Romanian
Native language
English
Proficient
C2
German
Intermediate
B1
French
Elementary
A2
Timeline
Strategic Project Manager
Emerson
2021.11 - Current
Business Development Manager
Emerson
2018.08 - 2021.11
Business Development Analyst
Emerson
2015.02 - 2018.08
Business Development Representative
Bypass Romania
2012.10 - 2015.02
Teaching Assistant
Emanuel University of Oradea, Griffiths School of Management
2010.10 - 2011.06
Junior Business Consultant
Advanced Solutions
2008.09 - 2012.08
Master - Entrepreneurial Management
Emanuel University of Oradea
Bachelor - Business Administration and Management, General
Emanuel University of Oradea
- Making Sense of Data - Google
- Statistical learning - Stanford University
- Microsoft DA 100: Analyzing Data with Microsoft Power BI - Bittnet Training
- Project Management Practicing Tools & Techniques course, - Colors in Projects
- Agile Mindset and Practice - Colors in Projects
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