Oana Toader

• Managed end-to-end LinkedIn paid media campaigns supporting global B2B marketing initiatives, from campaign planning and audience targeting to optimization and reporting.
• Partnered with marketing stakeholders to understand business objectives and recommend paid media approaches aligned with campaign goals and target audiences.
• Served as strategic advisor on LinkedIn advertising best practices, helping stakeholders make informed decisions regarding targeting, creative direction, and campaign execution.
• Coordinated work of external marketing agencies, ensuring campaign delivery, performance tracking, and alignment with broader marketing objectives.
• Contributed to campaign strategy by identifying audience opportunities, advising on messaging approaches, and supporting media planning discussions.
• Collaborated with creative and content teams to develop effective ad concepts and visual assets tailored to different audience segments.
• Analyzed campaign performance data and translated insights into actionable recommendations to improve engagement, lead quality, and overall campaign effectiveness.
• Presented campaign recommendations and performance insights to internal stakeholders, facilitating data-driven marketing decisions.
• Worked cross-functionally with regional and global marketing teams to align paid media activities with integrated marketing programs.
• Leveraged extensive client advisory and stakeholder management experience gained during 12-year legal career to build trusted relationships and effectively influence marketing decisions.

• Enabled business growth and strategic decision-making by delivering practical, insight-driven recommendations on complex business issues.
• Translated complex analysis into executive-ready recommendations that informed key business decisions.
• Generated data-driven insights that resolved critical business challenges and supported strategic transformation initiatives.
• Delivered multiple high-priority engagements simultaneously while maintaining quality, timelines, and stakeholder satisfaction.
• Established trusted advisor relationships with senior clients, improving collaboration and enabling successful delivery across engagements.
• Drove cross-functional collaboration to align stakeholders and deliver business objectives efficiently.
• Managed stakeholder communications and negotiations to achieve alignment and support successful project outcomes.
• Consistently delivered value through strong consulting, project management, and communication expertise.

• Turned regulatory constraints into commercially viable solutions, improving marketability of residential properties.
• Negotiated litigation transactions that delivered 30% uplift in client outcomes.
• Presented findings and recommendations to decision-makers and executive teams.
• Influenced senior leadership (and judges) through concise, data-backed recommendations and executive-level presentations.
• Designed and implemented fee structures, aligning pricing with business objectives and profitability targets.

• Managed 400+ claim files end-to-end, achieving 88% recovery success rate through structured, high-volume, performance-driven execution.
• Operated as primary client-facing representative, maintaining trusted relationship with major corporate stakeholder and coordinating execution.
• Served as core extension of firm leadership, supporting client strategy, execution, and team coordination.
• Developed and delivered training for new hires, accelerating team integration and performance.

• Worked closely with marketing and business teams to ensure promotional campaigns met legal requirements without compromising commercial objectives.
• Simplified complex legal and technical information into clear, practical content that helped clients and stakeholders make faster, better-informed decisions.
• Built persuasive, audience-specific cases that that supported client decision-making and successful business outcomes.
• Researched and analyzed complex cases to uncover insights, solve problems, and identify opportunities that strengthened case strategy.

• Translated complex technical and legal concepts into clear, audience-focused content to support informed decision-making.
• Developed and delivered persuasive presentations and recommendations tailored to diverse stakeholder groups.
• Led negotiations with clients and external parties, building strong relationships and driving mutually beneficial outcomes.
• Conducted in-depth research and data analysis to identify insights, evaluate risks, and support strategic business decisions.

● Email Communication: Developed and created newsletters to keep our clients informed about our activities, events, and updates.
● Content Writing: Drafted various types of technical legal content, focused on an ingestible and clear understanding of technical aspects.