Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Paul Petrache

Paul Petrache

Bucharest

Summary

Storyteller of complex ideas, transforming research and data into compelling insights for leaders and global audiences.

Overview

14
14
years of professional experience

Work History

Senior Editor

Mindcraft Stories
02.2024 - Current
  • Company Overview: Mindcraft Stories is an online platform about the future, science, and technology, with a focus on the environment and sustainability. It targets Gen Z and boasts a strong digital presence.
  • Authored and edited long and short form articles and video scripts on science, technology, and research, emphasizing societal impact and strategic relevance. Transformed complex research findings into accessible narratives.
  • Developed and executed integrated communication strategies targeting university audiences and academic stakeholders for Mindcraft Academy, an educational program for students in Romania, supported by BRD - Groupe Société Générale. Coordinated multi-stakeholder engagement, including researchers, creative teams, and partner organizations.

Content Creator

Transilvania International Film Festival (TIFF)
03.2024 - Current
  • Developed and managed press materials, newsletters, and media assets for Romania’s leading film festival, as well as other TIFF-powered events. Produced concise, engaging content across multiple formats, strengthening media visibility and audience engagement.

Senior Editor

VICE Romania
01.2021 - 12.2023
  • Directed editorial strategy and content planning, ensuring alignment with brand voice and business priorities. Produced and hosted podcast episodes, applying cross-platform storytelling strategies.
  • Managed a team of writers and freelancers, delivering timely, high-impact content across digital platforms.
  • Co-created a newsletter that achieved over 10,000 subscribers in its first year.

Staff Writer

ELLE Romania
02.2019 - 01.2021
  • Produced in-depth cultural and business features, blending journalistic rigor with brand objectives.
  • Conducted interviews with global leaders in film and business, creating exclusive, high-value content.
  • Delivered live coverage from international events, including film festivals like Berlinale and Rotterdam IFF.

PR & Social Media Manager

Cartepedia
04.2018 - 02.2019
  • Company Overview: Cartepedia is a Romanian online bookshop.
  • Managed and grew the social media presence of Cartepedia, a Romanian online bookshop, through strategic content planning and tailored communication, boosting brand visibility and audience engagement.
  • Planned and coordinated promotional events and brand partnerships, effectively positioning the platform within Romania’s literary and cultural landscape.

Writer and editor

SUB25
02.2012 - 12.2018
  • Led the film section of the online youth-targeted magazine, covering topics such as art, music, film, subcultures, and fashion. Authored in-depth interviews and insightful film reviews tailored to the magazine’s audience.
  • Created engaging content for social media platforms to enhance the publication’s online presence and reach.

Education

Bachelor’s Degree - Audiovisual Communication

National University of Theatre And Film “I.L. Caragiale”
07.2009

Skills

  • Editorial expertise
  • Analytical storytelling
  • Executive communication
  • Leadership and collaboration
  • Strong research skills
  • Fact-checking
  • Creative collaboration

Languages

English- (80/100)
French- (60/100)

Timeline

Content Creator

Transilvania International Film Festival (TIFF)
03.2024 - Current

Senior Editor

Mindcraft Stories
02.2024 - Current

Senior Editor

VICE Romania
01.2021 - 12.2023

Staff Writer

ELLE Romania
02.2019 - 01.2021

PR & Social Media Manager

Cartepedia
04.2018 - 02.2019

Writer and editor

SUB25
02.2012 - 12.2018

Bachelor’s Degree - Audiovisual Communication

National University of Theatre And Film “I.L. Caragiale”

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Paul Petrache