Roxana Apetrei

• Transformed complex datasets into actionable insights, enableing data-driven decision-making and optimizing business performance across multiple departments
• Designed and developed Power BI dashboards and reports, delivering out-of-the-box solutions that provide real-time, visually engaging insights for stakeholders at all levels
• Automates business processes and workflows using Power Apps and Power Automate, streamlining operations and reducing manual intervention
• Project Management - led the team, ensuring the successful implementation of BI solutions from concept to deployment
• Collaborated with business leaders to identify key metrics and KPIs, ensuring alignment of BI solutions with organizational goals and objectives
• Successfully created and organized a 3-day workshop for the team, including detailed instructions and hands-on exercises, to facilitate expertise sharing and enhance team knowledge in Power BI
• Actively contributed to the successful implementation of ServiceNow, collaborating with cross-functional teams to integrate business processes and ensure seamless adoption of the platform across clients

• Analyze traffic data to identify performance gaps and growth opportunities, conducting keyword research, optimizing customer journeys, and performing competitor analysis to improve SEO strategies
• Implement SEO best practices, including analytics tagging, tracking, and ongoing site hygiene, to enhance visibility and search engine rankings
• Manage and maintain global website architecture for local sites, including launching business units, editing pages via Drupal, setting up redirects, and decommissioning outdated content
• Lead Scrum ceremonies including quarterly and sprint planning, resource allocation, and cross-functional team coordination to ensure project delivery on time
• Generate and analyze traffic and KPI reports, creating templates for tracking performance, and training colleagues on how to use and interpret the data

• Create and test commerce tables, ensuring seamless buying processes by identifying and fixing errors, and conducting thorough QA post-implementation
• Develop training processes for new team members in Dalian, ensuring effective onboarding and skill development
• Volunteer with the "So IBM" team, organizing internal events, assessing employee needs, and creating opportunities for professional development and engagement

• Manage catalog content by ensuring tasks are completed within SLA, and overseeing the launch of new product departments to enhance product visibility
• Drive process automation and testing, manage backlog reduction efforts, and provide training and mentorship to new colleagues for continuous improvement
• Communicate with and support vendors, ensuring smooth collaboration and resolving issues promptly to maintain operational efficiency

1Day Vendor Oboarding - Project Manager (Aug 2015 - Nov 2016)

• Coordinate teams across Spain and Romania, fostering collaboration with multiple Amazon departments to ensure seamless operations and project execution
• Train and support new vendors, maintaining strong relationships to ensure high-quality performance and effective partnership
• enerate reports and perform detailed analysis, resolving unexpected errors promptly and efficiently; allocate work based on KPIs, SLAs, and team availability to optimize productivity

Accurate interpretation and entering of data in the computer system

Supervise and record transmission, video and graphics editing, lights and camera setup