Creative marketer with an undying love for writing and a brain wired for both creativity and structure. I'm often the go-to person for anything that needs to be written, organized, or just figured out, from blog posts and social copy to event logistics and last-minute fixes. I bring both structure and creativity to projects, keeping things moving and making sure nothing slips through the cracks.
Hi, I’m
Szilvia Fűleki
Marketing Specialist | Copywriting, Social Media, Events
Cluj-Napoca
Summary
Overview
6
years of professional experience
5
years of post-secondary education
3
Languages
50
Blog posts written
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work History
Spark Generation
Marketing Specialist
02.2023 - Current
Job overview
- Lead Copywriter: Owned all written communication across brand touchpoints. Lead writer for two rebrandings, including re-creating full website content, writing blog posts (50+), email campaigns, and internal communications for the organisation.
- Event Marketing Lead: Organised and executed 10+ in-house webinars, generating 500+ qualified leads. Built repeatable event workflows and content for event promotion and worked on branding & materials for offline events.
- Social Media Manager: Took over strategy and content creation for Instagram, Facebook, and LinkedIn during a pivot from B2C to B2B. Grew audiences organically (+300 followers in 3 months).
- Support Roles: Contributed to SEO, video production, community engagement, and improving internal processes.
Tools Used: Notion, Slack, Asana, Trello, Zoom, HubSpot, Grammarly, Canva, ChatGPT, Claude, Gemini, Poe
TeePublic
Sales Development Representative
07.2021 - 02.2023
Job overview
- Spearheaded the cold outreach process, successfully onboarding 234 affiliates - including high-value affiliates - who overall generated $54K in revenue for the company
- Built and managed hundreds of online affiliate stores, managed the approval queue & the team affiliate inbox, conducted sales calls & lead hunting
- Developed and implemented new outreach strategies and email flows, improving lead generation, qualification, and overall team efficiency
TOOLS: Asana, Slack, Salesforce, Canva
HKR Romania
Customer Service Associate
10.2020 - 07.2021
Job overview
- Provided support to US-based TeePublic customers, handling inquiries and resolving issues via email & chat, including in Spanish language or during high-pressure periods
TOOLS: Asana, Zendesk, Salesforce
Sykes/ sitel
Customer Service Representative
08.2019 - 12.2019
Job overview
- Provided technical support to Google Nest English-speaking customers via phone and email; consistently met or exceeded KPIs, contributing to overall team success
Education
Babes-Bolyai UniversityCluj-Napoca, Cluj
Master's Degree from PR & Advertising
07-2022
University Overview
- Mastered integrated marketing and communication strategies, including campaign creation, media planning, digital marketing, branding, consumer psychology, and crisis communication.
- Graduated with a thesis on 'Creativity in the Romanian Vaccination Campaign during the COVID-19 Pandemic,' comparing it with campaigns in Hungary, Spain, Canada, and the U.S., demonstrating my skills in strategic analysis, cross-cultural communication, and creative problem-solving in high-stakes contexts.
- Developed expertise in content creation and digital tools, including base skills in Photoshop, social media strategy & planning, data analytics, SEO, storytelling, and more.
- GPA: 9.90/10 (Equivalent to A or 3.9/4.0 GPA)
Babes-Bolyai UniversityCluj-Napoca, Cluj
Bachelor's Degree from Journalism
07-2020
University Overview
- Developed strong communication, media literacy, and content creation skills, including skills in creative writing, video and radio journalism, opinion writing, multimedia production, and more.
- Analyzed audience perceptions and media influence in my thesis on 'Hate Speech in the South Park television show,' proving my ability to complete throughout research, understand consumer behavior and discover the essence behind targeted, nuanced messaging.
- Refined storytelling and creative skills, from writing my very first short story to producing multimedia content like an electronic music podcast or news feature stories, interviews, and more.
- GPA: 9/10 (Equivalent to A or 3.7/4.0 GPA)
Skills
Copywriting
undefinedWork Preference
Work Type
Full TimeGig WorkWork Location
RemoteHybridImportant To Me
Work-life balanceCompany CultureFlexible work hoursWork from home optionCareer advancementLanguages
Romanian
Bilingual or Proficient (C2)
Hungarian
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
Personal Highlights
Personal Highlights
- FLEX Scholarship Recipient (2016–2017) – Selected for a competitive U.S. exchange program; studied and graduated from an American high school.
- Volunteering – Supported events like RIUF, TIFF, Untold Festival, and a senior center, driven by curiosity, purpose, and a desire to contribute to something meaningful in my free time.
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