Vlad Cazana
Bucharest
Summary
Dynamic and results-driven sales professional with nearly 12 years of experience in sales and team leadership. Proven track record of driving revenue growth, developing high-performance teams, and implementing strategic sales initiatives. Adept at fostering client relationships, analyzing market trends, and delivering exceptional results in competitive environments. A strong leader with a passion for mentoring *and empowering others to achieve organizational success.*/
Overview
12
12
years of professional experience
4
4
years of post-secondary education
Work history
Senior sales manager
Skillab
Bucharest, Romania
2025.02 - Current
- Cultivate and maintain strong relationships with prospective and existing clients to drive revenue growth.
- Develop and implement sales strategies to meet and exceed individual and team sales targets.
- Collaborate with cross-functional teams to align sales objectives with organizational goals.
- Provide mentorship and training to junior sales staff, fostering a high-performance sales culture.
- Analyze market trends and customer needs to identify new opportunities and tailor product offerings effectively.
- Work with big corporate clients to establish and maintain strategic partnerships.
- Utilize CRM tools to track sales activities, manage pipelines, and generate accurate sales forecasts.
- Evaluated and reviewed effectiveness of events and networks in collaboration with team members.
- Delivered hands-on support and consultancy for academic and administrative staff to design, build and administer flexible and inclusive learning pathways.
BUSINESS DEVELOPMENT ASSOCIATE, EXECUTIVE PROGRAMMES, EMEA
THE CONFERENCE BOARD
Bruxelles
2022.10 - 2024.01
- Research and identify qualified new leads for the Business Development Managers (BDMs)
- Manage campaigns and ad-hoc sequences for assigned Councils using Outreach
- Send emails, follow-ups, and make phone calls to schedule appointments for the BDMs including confirming and rescheduling appointments
- Ensure that the sales contacts are professional, effective, and appropriate for facilitating the company's involvement with The Conference Board
- Develop market analysis for potential new product launches
- Researching, planning, and implementing new targets and market initiatives
- Working with other departments across the organization to maximize engagement with membership recruitment strategy
- Implement/develop new projects that can simplify our procedures
INTERNATIONAL BUSINESS DEVELOPMENT MANAGER
EMAG
Bucharest
2021.06 - 2023.03
- Identifying, hunting, specifically phone/email-based prospecting and recruiting of new domestic and international sellers;
- Effectively prioritize and manage a pipeline of leads to consistently meet/exceed quarterly targets;
- Work closely with new sellers, educating them about eMAG's high standards of delivery and customer experience;
- Learn and understand the specificities of your categories to spot popular brands, trends, seasonal items and competitive pricing to best tailor your pitch and advice to sellers;
- Provide crucial guidance to sellers in marketing and listing optimization, search engine optimization, inventory management, shipping and fulfilment strategy, risk management, and other strategic and operational needs to insure operational excellence;
- Work with sellers as an account manager - helping them to launch and grow their business on eMAG Marketplace;
- Work with crm and excel to deliver weekly reports;
- Reaching the daily, weekly and monthly targets;
EXPERT CUSTOMER ADVISER - OUTBOUND
EMAG
Bucharest
2020.04 - 2021.06
- Provide support for problematic orders of various customers;
- Solving problems highlighted by customers regardless of their severity and complexity;
- Maintain a professional customer-oriented attitude
- Negotiation with the client to resolve ANPC situations
- Work with crm and excel to deliver weekly reports
- Reaching the daily, weekly and monthly targets
RETENTION SPECIALIST
HERMES MARKETING
Bucharest
2019.11 - 2020.04
- Develop new strategies for customer retention activities
- Work with Sales Manager in implementing sales promotion activities
- Develop product presentations regarding the financial market
- Analyze customer feedbacks and develop new techniques to ensure customer retention
- Provide excellent customer services and ensure customer satisfaction
- Build positive working relationships with customers for repeat businesses
- Explain customers about new products and benefits
- Make sales calls to existing and new customers for business growth
SALES TEAM MANAGER
ECO DESK SOLUTION
Bucharest
2018.11 - 2019.11
- Managing and motivating a team to increase sales and ensure efficiency
- Dealing with team issues such as interviewing potential staff, conducting appraisals and performance reviews, as well as providing or organizing training and development
- Managing leads allocation in CRM and making key decisions about leads control
- Achieving sales targets
- Activation of trading accounts
- Dealing with sales when required
- Preparing and sustaining sales trainings
SALES TEAM LEADER
TRADESCRYPTO
Bucharest
2017.03 - 2018.11
- Managing and motivating a team to increase sales and ensure efficiency
- Dealing with team issues such as interviewing potential staff, conducting appraisals and performance reviews, as well as providing or organizing training and development
- Managing leads allocation in CRM and making key decisions about leads control
- Achieving sales targets
- Activation of trading accounts
- Dealing with sales when required
- Preparing and sustaining sales trainings
ACCOUNT MANAGER
TRADESCRYPTO
Bucharest
2016.03 - 2017.02
- Increasing the portfolio of clients
- Development of brand and company image
- Develop and maintain good relationships with the clients
- Selling stocks and forex
- Adjust the sales presentations in regard to the source of the leads
- Use internal CRM system to plan activity and monitor follow-up on the clients
- Maintain a good relationship with active clients
FINANCE CONSULTANT
METROPOLITAN
Bucharest
2015.03 - 2016.03
- Sales support
- Increasing the portfolio of clients
- Development of brand, company image and products
- Develop and maintain good relationships with the clients
- Selling of Metropolitan Life products and portfolio service management
- Database administration in the CRM application
ACCOUNT MANAGER
E - SECURITIES
Bucharest
2014.01 - 2015.03
- Sales support
- Increasing the portfolio of clients
- Development of brand and company image
- Assist the customers that register and show interest in using our products/services to activate their trading accounts
- Develop and maintain good relationships with the clients
- Adjust the sales presentations in regard to the source of the leads
- Use internal CRM system to plan activity and monitor follow-up on the clients
- Contribute to the team effort by accomplishing related results as needed
INTERNSHIP
UPETROM 1 MAI
Bucharest
2012.11 - 2013.11
- Assists in developing Marketing strategy
- Creates and implements marketing plans and strategies
- Maintain and update customer databases
- Participates directly to creating advertising supports
- Participates directly to promotional materials issuing
- Developing markets for petroleum equipment by increasing professional marketing methods
- Developing distribution activity
Education
HIGH SCHOOL DIPLOMA -
LICEUL TEORETIC STEFAN ODOBLEJA
2005.09 - 2009.06
Skills
- Microsoft Office
- Relationship-building
- Customer engagement
- Key account development
- Sales reporting
- Product upselling
- Negotiation proficiency
- Outreach
- Hubspot CRM
- Google Analytics
Personal Information
- Date of birth: 03/29/90
- Gender: Male
- Nationality: Romanian
Timeline
Senior sales manager
Skillab
2025.02 - Current
BUSINESS DEVELOPMENT ASSOCIATE, EXECUTIVE PROGRAMMES, EMEA
THE CONFERENCE BOARD
2022.10 - 2024.01
INTERNATIONAL BUSINESS DEVELOPMENT MANAGER
EMAG
2021.06 - 2023.03
EXPERT CUSTOMER ADVISER - OUTBOUND
EMAG
2020.04 - 2021.06
RETENTION SPECIALIST
HERMES MARKETING
2019.11 - 2020.04
SALES TEAM MANAGER
ECO DESK SOLUTION
2018.11 - 2019.11
SALES TEAM LEADER
TRADESCRYPTO
2017.03 - 2018.11
ACCOUNT MANAGER
TRADESCRYPTO
2016.03 - 2017.02
FINANCE CONSULTANT
METROPOLITAN
2015.03 - 2016.03
ACCOUNT MANAGER
E - SECURITIES
2014.01 - 2015.03
INTERNSHIP
UPETROM 1 MAI
2012.11 - 2013.11
HIGH SCHOOL DIPLOMA -
LICEUL TEORETIC STEFAN ODOBLEJA
2005.09 - 2009.06